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Privacy Policy

We are committed to protecting your privacy. We only use the information you provide to process orders, communicate with you, and with your authorization communicate with third-party service providers such as credit card companies. The Wine Hotel takes reasonable steps to prevent disclosure of unauthorized information to anyone other than The Wine Hotel and its affiliates.

E-mail List
From time to time, we send out promotional e-mails. These e-mails are sent only to people who request to be on this e-mail list and are never sent to anyone who did not voluntarily subscribe to the e-mail list through our home page, Face Book, or in person. The information gathered through the e-mail list signup is not used for any other purpose than sending promotional e-mails. Any person who has signed up for this service and wishes to be removed from the program can delete themselves using information found in the promotional e-mails, or by sending us an e-mail requesting removal . We do not, under any circumstances, share any personally identifiable information about you with any other person, group, organization, or business entity unless required in the course of facilitating your authorized shipping instructions or under direction from appropriate law enforcement entities.

Order Placement
Private, personal information is collected from you when you place an order. This information collection is meant to protect us as the merchant and you as the consumer from fraud. We also use this information to properly process your credit card offline, ship your order, and communicate with you regarding your order. The information is gathered and kept securely offline, and is only used for these purposes.

Your order information is kept securely in case of problems that may arise at a later date regarding your order. We have appropriate security measures in place in our physical store to protect against the loss, misuse, or alteration of information that we have collected from you on our web site or in person. These measures include: 1) 24 hr. video surveillance using 15 cameras inside and outside our location; 2) 24 hr. armed alarm response by private security; 3) 24hr. alarm response in certain circumstances by LAPD; 4) protective measures not specified.

What information do we collect?

  • We collect information from you when you register on the site, place an order, enter a contest or sweepstakes, respond to a survey or communication such as e-mail, or participate in another site feature.
  • When ordering or registering, we may ask you for your name, e-mail address, mailing address, phone number, credit card information or other information. You may, however, visit our site anonymously.
  • We also collect information about gift recipients so that we can fulfill the gift purchase. The information we collect about gift recipients is not used for marketing purposes.
  • Like many websites, we use "cookies" to enhance your experience and gather information about visitors and visits to our websites. Please refer to the "Do we use 'cookies'?" section below for information about cookies and how we use them.

How do we use your information?

We may use the information we collect from you when you register, purchase products, enter a contest or promotion, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:
  • To personalize your site experience and to allow us to deliver the type of content and product offerings in which you are most interested.
  • To allow us to better service you in responding to your customer service requests.
  • To quickly process your transactions.
  • To administer a contest, promotion, survey or other site feature.
  • If you have opted-in to receive our e-mail newsletter, we may send you periodic e-mails. If you would no longer like to receive promotional e-mail from us, please refer to the "How can you opt-out, remove or modify information you have provided to us?" section below. If you have not opted-in to receive e-mail newsletters, you will not receive these e-mails. Visitors who register or participate in other site features such as marketing programs and 'members-only' content will be given a choice whether they would like to be on our e-mail list and receive e-mail communications from us.

How do we protect visitor information?

We implement a variety of security measures to maintain the safety of your personal information. Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. When you place orders or access your personal information, we offer the use of a secure server. All sensitive/credit information you supply is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our databases to be only accessed as stated above.

Do we use "cookies"?

Yes. Cookies are small files that a site or its service provider transfers to your computer's hard drive through your Web browser (if you allow) that enables the site's or service provider's systems to recognize your browser and capture and remember certain information. For instance, we use cookies to help us remember and process the items in your shopping cart. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.

We may contract with third-party service providers to assist us in better understanding our site visitors. These service providers are not permitted to use the information collected on our behalf except to help us conduct and improve our business.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser (like Netscape Navigator or Internet Explorer) settings. Each browser is a little different, so look at your browser Help menu to learn the correct way to modify your cookies. If you turn cookies off, you won't have access to many features that make your site experience more efficient and some of our services will not function properly. However, you can still place orders over the telephone by contacting customer service.

Do we disclose the information we collect to outside parties?

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information unless we provide you with advance notice, except as described below. The term "outside parties" does not include Terroir LLC. It also does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others' rights, property, or safety.

However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

How can you opt-out, remove or modify information you have provided to us?

To modify your e-mail subscriptions, please let us know by modifying your preferences in the "My Account" section. Please note that due to email production schedules you may receive any emails already in production.

To delete all of your online account information from our database, sign into the "My Account" section of our site and remove your shipping addresses, billing addresses & payment information. Please note that we may maintain information about an individual sales transaction in order to service that transaction and for record keeping.

Third party links

In an attempt to provide you with increased value, we may include third party links on our site. These linked sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these linked sites (including if a specific link does not work).

Changes to our policy

If we decide to change our privacy policy, we will post those changes on this page. Policy changes will apply only to information collected after the date of the change. This policy was last modified on August 6, 2003.

Questions and feedback

We welcome your questions, comments, and concerns about privacy. Please send us any and all feedback pertaining to privacy, or any other issue.

Online Policy Only

This online privacy policy applies only to information collected through our website and not to information collected offline.

Terms and Conditions

Please also visit our Terms and Conditions section establishing the use, disclaimers, and limitations of liability governing the use of our website.

Your consent

By using our site, you consent to our privacy policy.

Some things to know as you peruse our website:
  1. A mixed-case discount of 10% will apply to the purchase of 12 or more mixed bottles. This discount does not apply to bottles marked "NO DISCOUNT,” “SALE,” or often “INQUIRE.”
  2. We offer free storage for all the wine you buy from us for up to one year.
  3. Can't find what you're looking for? We're happy to help you find bottles that we may not have in stock. Give us a call at 323-937-9468 or drop us an e-mail at
  4. We charge California Sales Tax on all wine, beer, cider, and accessories sales without exception. As our client you take full possession of your purchase in the state of California, even if it ultimately is shipped to an out-of-state residence or business. This means that you will be shipping your wine to yourself according to your state’s laws governing shipment of wine. We understand that our practice is not the norm in the retail wine trade, but we believe it is the only responsible position. By example, New York State is a ‘reciprocal’ state, as is California, so it is legal for us to ship wine between the two. The catch-22 even big online wine retailers don’t want you to think about is that New York State requires out-of-state retailers to register with their State Liquor Authority, pay an annual license fee of some $8,000.00, and provide detailed sales reports 18 times per year of all sales shipped into New York State. Recently, New York State sued one of the largest wine internet retailers, The Wine Library of New Jersey, for selling and shipping wine to New York State residents without a license.
  5. We only ship wine within the state of California. We are happy to help you arrange your own shipping by packing your wine in FedEx- and UPS-approved wine shippers (no charge for packaging). You can either email us prepaid shipping labels or simply email us your FedEx or UPS account number and will we affix handwritten labels to your packages. We also request that you inform your shipper of when you want your package(s) picked up at our facility where it will rest in our temperature and humidity controlled warehouse until departure.
IMPORTANT:If you wish to ship wine outside California and would like to arrange your own shipping, choose HOLD FOR FURTHER SHIPPING INSTRUCTIONS during the check-out process,then email us at with your shipping instructions.

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